In 1995 Foco introduced the issue of corporate responsibility as a relevant component to the improvement of the relationship between clients and suppliers.

Our understanding was that leading companies could have an important influence on its suppliers chain, in the sense of spreading the concepts of corporate responsibility and performing an instructing role in such relationships.

The first project was carried out at Tubos e Conexões Tigre. Afterwards and inspired by Ethos Institute , through its models of evaluation of corporate responsibility, Foco developed a new approach.

This approach included an alignment of expectations process, a self assessment and the sharing of suppliers’ experiences.

It was implemented at the end of 1999 at Natura Cosméticos to its outsourced services suppliers. This method was recognized and released by Ethos Institute and disseminated to Banco Real (ABN Amro Bank). In this bank the model was the parameter to evaluate the progress of the actions regarding corporate responsibility issues in the relationship with suppliers. This process was enriched by an internet portal, conceived and developed by Foco.

As Santander Bank bought Banco Real, Foco worked to bring up-to-date the internet portal and its relationship functionalities between Santander and its suppliers.